The Jeep® brand has once again raised the bar for off-road excellence with the introduction of the 2024 Wrangler, touted as the most capable Wrangler yet. Boasting a host of new features, enhanced capabilities, and a commitment to sustainability, the iconic SUV continues to define the rugged spirit of adventure.
Unrivaled 4×4 Capability:
The 2024 Wrangler cements its status as the pinnacle of off-road prowess with added features. The Wrangler Rubicon models, in particular, stand out with an available factory-installed 8,000-lb.-capacity Warn winch, up to 100:1 crawl ratio, and a new Dana 44 HD Full Float solid rear axle that enables tire upsizing and supports up to 5,000-lb. maximum towing.
Willys Model Unleashes More Capability:
A new addition to the lineup, the Willys model, enhances capability with larger tires, increased ground clearance, high fender flares, and improved traction. This variant ensures that the Wrangler is ready to tackle diverse terrains with confidence.
Distinctive Exterior Design:
The exterior of the 2024 Wrangler showcases a new iconic seven-slot grille, a windshield-integrated trail-ready stealth antenna, 10 all-new wheel designs, and various open-air freedom options, including the exclusive Sky One-Touch powertop.
Interior Refinement and Technology:
Inside, the Wrangler boasts a refined interior with advanced technology and amenities. Features include available 12-way power-adjustable front seats and an all-new instrument panel featuring the Uconnect 5 system with a best-in-class 12.3-inch touchscreen radio. Standard wireless Apple CarPlay and Android Auto ensure seamless connectivity.
Enhanced Safety Features:
Safety takes center stage with the introduction of standard first- and second-row side-curtain airbags, forward collision warning (Sport S and above), and advanced cruise control with stop (Sport S and above).
Expanding the Wrangler Lineup:
The 2024 Wrangler introduces two new models:
- Sport S 4xe: A plug-in hybrid variant that brings a lower entry price point to the best-selling PHEV in America.
- Rubicon X: Elevates the Rubicon nameplate with standard 35-inch tires (available with 2.0- and 3.6-liter automatic powertrains), integrated off-road camera, and steel bumpers.
Trail-Ready Technology:
For the first time, the Wrangler incorporates the factory application of Trails Offroad, providing comprehensive off-road trail guides directly accessible through the Uconnect 5 system. An upgradable subscription unlocks a full catalog of 3,000-plus Trails Offroad trail guides.
Jeep Wrangler 4xe:
The Wrangler 4xe continues its reign as the best-selling PHEV in America. For 2024, it introduces the Jeep 4xe Power Box, featuring four 120-volt outlets with 30 amps of total output, allowing the battery pack to power external devices.
Electrification Roadmap:
In a bold move towards sustainability, Jeep announces that by the end of 2025, the entire North American Jeep brand lineup will be electrified. Moreover, by 2030, 50% of Jeep brand sales in the United States will be fully electric, aligning with the brand’s vision of Zero Emission Freedom.
The 2024 Jeep Wrangler, with its combination of enhanced capabilities, cutting-edge technology, and a commitment to sustainability, is set to continue its legacy as an icon in the world of adventure and off-road excellence.